BA Media Communications

The Media Communications BA at Webster University Leiden is an innovative program focused on cutting-edge technology and new modes of media production and distribution. This includes courses such as video production, digital photography and interactive multimedia combined with theoretical courses to develop critical thinking skills as well as production experience. Through coursework, internships, and portfolio reviews we prepare our students to become successful media professionals.

Webster's Media Communications degree enables you to explore the ways humans use media and technology to exchange ideas. You'll learn to interpret media messages, communicate effectively in context, demonstrate creative problem solving, and exhibit professional knowledge and skills that will make you a valuable asset to marketing firms and organizations.

A Media Communications degree offers you a balanced education that emphasizes critical thinking, communication skills and technical expertise. Following graduation, you'll be ready to begin a career as a leading-edge producer, writer, reporter, editor or technician. It offers you a balanced, well-rounded education that emphasizes the development of your critical thinking, communication skills and technical expertise.

Program Description

The BA in media communications enables students to become familiar with several areas within the communications curriculum. Students will take a core that will ground them in media theory, writing and production, and then select a 12-hour concentration within the programs in the School of Communications.

For more information you can visit the main campus website Webster University Media Communications Program or you can search the online course catalog for detailed course descriptions Webster University Course Descriptions.

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Sean M. Leahy, MA
Head of Department of Media Communications & Fine Art

Message from the Department Head

We strive to provide a great balance of theoretical understanding and hands on practical experience in the rapidly evolving realm of Media Communications.


Learning Outcomes

Learning Outcomes

Successful graduates of this program will be able to:

  • Interpret media messages;
  • Communicate effectively in context;
  • Demonstrate creative problem solving;
  • Exhibit professional knowledge and skills.

Portfolio Review

Portfolio Review Course Requirements

Students must pass a portfolio review, ordinarily in their junior year. To be eligible for the review, students must complete 15credit hours in the School of Communications including MEDC 1010 and EPMD 1000 or EPMD 1010 and nine additional hours within the School of Communications.

Degree Requirements

Degree Requirements

A minimum of 128 credit hours consisting of the following:

  • 39 required credit hours
  • Applicable university global citizenship or general education program hours
  • Electives

Required Courses

Required Courses: 9 Courses

  • EPMD 1000 Introduction to Media Production
  • MEDC 1010 Introduction to Mass Communications
  • MEDC 1050 Introduction to Media Writing
  • MEDC 1630 Media Literacy
  • MEDC 2200 Ethics in the Media
  • MEDC 2800 Cultural Diversity in the Media –or-
  • MEDC 3260 International Communications
  • MEDC 4100 Law and the Media
  • SPCM 1280 Interpersonal Communications
  • MEDC 4620 Senior Overview* –or-
  • MEDC 4950 Professional Media Practicum*

*Capstone course - student must earn a grade of no less than B.

In addition, students will choose a 12-credit concentration in any one of the disciplines in the School of Communications (ADVT, ANIM, AUDI, FILM, FLST, INTM, JOUR, MEDC, PBRL, PHOT, SCPT, SPCM, VIDE). At least six hours of those twelve must be at the 3000-level or above. They may petition to complete an Applied Media Practicum (internship) or senior overview with a focus in their area of concentration.
Leiden Campus Concentration Tracks:

INTM: Interactive Digital Media

  • INTM 1600 - Intro to Interactive Digital Media
  • INTM 2200 - Visual Design for Interactive Digital Media
  • INTM 3100 - Programming for Web Communications
  • INTM 3150 - Special Topics (new and emerging technologies)

MEDC: Media Communications

  • MEDC 3150 - Topics (emerging technology)
  • MEDC 3190 - Intro to Media Research
  • MEDC 3350 - Media Design
  • MEDC 3700 - Topics in International Communications

PHOT: Photography

  • PHOT 1010 - Digital Basic Photography
  • PHOT 3190 - Digital Photographic Imaging
  • PHOT 4000 - Photography Workshop
  • PHOT 4190 - Topics in Digital Imaging

VIDE: Video Production

  • VIDE 1000 - Introduction to Video Production 1
  • VIDE 2200 - Field Production
  • VIDE 3200 - Advanced Camera / VIDE 3650 - Special Topics
  • VIDE 4000 - Documentary Video Production

Career Prospects

Career Prospects:

Graduates with a degree in Media Communication have many career options, including broadcast journalism, television and video production, technical writing, scriptwriting, media marketing, research, public relations, advertising, specialized journalism and instructional technology. Many Webster students decide to do an internship during their studies in order to develop their skills in a particular are in the field.

BA in Media Communications Degree Planner