BA Media Communications

The Media Communications BA at Webster University Leiden is an innovative program focused on cutting-edge technology and new modes of media production and distribution. This includes courses such as video production, digital photography and interactive multimedia combined with theoretical courses to develop critical thinking skills as well as production experience. Through coursework, internships, and portfolio reviews we prepare out students to become successful media professionals.

Career possibilities: Graduates with a degree in Media Communication have many career options, including broadcast journalism, television and video production, technical writing, scriptwriting, media marketing, research, public relations, advertising, specialized journalism and instructional technology. Many Webster students decide to do an internship during their studies in order to develop their skills in a particular are in the field.

Key courses: A wide variety of coursework focuses on developing an understanding of media production, literacy, ethics, media research, and the law and media. In addition to required core coursework students will also have the opportunity to concentrate on several areas of production hands-on courses in:
  • Audio Production
  • Video Production
  • Film Studies
  • Interactive Media
  • Photography
Program Structure: Webster University follows the traditional American Liberal Arts system. It provides students with a well-rounded education, allowing them to combine different knowledge areas that complement each other. Students within the Media Communications department will be able to complement their program by selecting from a wide range of electives. This enables students to gather knowledge in different fields and have a greater interdisciplinary education. As a student majoring in Media Communications, one must complete a portfolio of ones work including introductory production courses such as film, journalism, audio, and photography. This will be reviewed throughout the program to assess a student’s development and progress.

SML-Webster-HoD-Message

Sean M. Leahy, MA
Head of Department of Media Communications & Fine Art

Message from the Department Head

We strive to provide a great balance of theoretical understanding and hands on practical experience in the rapidly evolving realm of Media Communications.

Degree Requirements:
  • 48 credit hours required courses
  • 44 credit hours elective courses
  • 36 credit hours general education courses
  • Portfolio Review

Required courses

Required Courses:
  • MEDC 1010 Introduction to Mass Communications
  • MEDC 1020 Introduction to Media Production
  • MEDC 1050 Introduction to Media Writing, or
  • JOUR 1030 Fundamentals of Reporting
  • MEDC 1630 Introduction to Media Literacy
  • MEDC 2200 Ethics in the Media
  • MEDC 3190 Introduction to Media Research
  • MEDC 4100 The Law and the Media
  • MEDC 4620 Senior Overview, or
  • MEDC 4950 Professional Media Practicum*
Plus 2 courses from the following:
  • SPCM 1280 Interpersonal Communication
  • MEDC 1500 Applied Media Aesthetics
  • MEDC 2800 Cultural Diversity in the Media
  • MEDC 3260 International Communications
And 1 course from the following:
  • AUDI 1930 Audio Production I
  • PHOT 1000 Photo 1
  • INTM 1600 Introduction to Interactive Media
  • VIDE 1810 Video Production I
  • ADVT 1940 Introduction to Marketing Communications
  • BJRN 2410 Introduction to Radio-TV journalism
  • SCPT 2900 Scriptwriting
  • PBRL 2920 Writing for Public Relations

Portfolio review

Portfolio Review: As a student majoring in media communications, you must complete a portfolio of your work after you have completed the following courses:
  • MEDC 1010 Introduction to Mass Communications
  • MEDC 1020 Introduction to Media Production
  • 6 credit hours of any introductory production courses (for example: VIDE 1810, PHOT 1000, FILM 2320, JOUR 1030, AUDI 1000, SCPT 2900, ADVT 2910, PBRL 2920)
  • 3 credit hours of media theory courses
The Department will review your portfolio with you to assess your progress. We can then offer you guidance for your academic program and career goals. Portfolio Review Course Requirements: all students declaring a major in Media Communications will complete a portfolio of their work as part of their degree requirements.

Program Outcomes

Successful graduates of this program will be able to:
  • interpret media messages;
  • communicate effectively in context;
  • demonstrate creative problem solving;
  • exhibit professional knowledge and skills.
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